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This Week's Feature · Art-Inspired
Monet's Water Lilies,
poured by the glass
Your latest campaign is live across Instagram and Pinterest — soft blues, lavender haze, and a wash of violet.
Products Saved
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In your product library
Models Saved
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Your AI characters
Content Created
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Images & videos total
Content Pillars
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Themes guiding your content
—Recently Posted
View Library →
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Monet Water Lilies
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Van Gogh Spritz
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The Perfect Aviation
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Golden Hour Pour
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Slow Evening Flat Lay
Upcoming Posts View all →
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Monet Water Lilies — Cocktail Carousel
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The Perfect Aviation — Step by Step
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Golden Hour Pour — Slow Evening
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Gin & Strawberry Jam Riff
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Chicago Creative Scene — Collab
⚡ Needs Your Approval
3 pieces of content are ready and waiting for you to review.
This Month's Pillar Mix
🎨 Art-Inspired Cocktails6 posts
🍸 Classic & Education5 posts
✨ Ritual & Lifestyle5 posts
🍹 Seasonal Riffs4 posts
👥 Community & Culture4 posts
The Brand Brain
My brand
Everything Société — saved once, used in every piece of content forever.
Brand Profile
Products
AI Character
Inspiration
Content Pillars
Sophisticated
Artful
Warm
Bold
Playful
Editorial
Minimal
Luxurious
Click a colour to change it · hover to remove · use + to add
📸 Instagram
🎵 TikTok
📌 Pinterest
👥 Facebook
💼 LinkedIn
3x / week
5x / week
Daily
The Muse
My model
Your saved AI character — the same face and presence across every photo and video.
👩
The Société Woman
● Active · used in all new content
A sophisticated woman in her early 30s with warm, natural elegance. She embodies the lifestyle — artful, unhurried, and deeply present in beautiful moments. Effortless style, soft natural light.
Reference images12 photos
ConsistencyStrong ✓
Created withHiggsfield
Used in31 generations
Reference Images
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Add reference images
5–20 photos for best consistency · Face clearly visible
💡 The more varied your reference photos (angles, lighting, expressions), the more consistent your model stays across content.
No photos yet? Start here
Imagine your muse
Describe the person you have in mind and the tool will generate a set of reference portraits. Pick your favourites, and we'll build them into your final, consistent character.
Describe your character
Vibe
Effortless elegance
Bold & striking
Soft & natural
Editorial
Variety to generate
4 portraits
8 portraits
12 portraits
Your Saved Models
The Bottle
My product
Your saved gin bottles and packaging — the real product appears correctly in every piece of content.
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Société Gin — Classic
★ Primary Product
Lavender-forward small-batch gin in a tall frosted bottle with a violet label. Botanical, elegant, and unmistakably Société. Hero product for all content.
Product images4 angles
Background-removed cutoutReady ✓
Used in28 generations
Product Angles
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Add product images
Multiple angles help the product appear accurately · JPG, PNG, WEBP
💡 Clear, well-lit photos from several angles give the most accurate product placement in generated content.
All Products
Your Creative Partner
Let's think it through
Ask anything about your marketing — campaigns, themes, growth, positioning. Get back artful, editorial ideas built around your brand and pillars.
Campaign IdeaGive me a unique art-inspired campaign for the summer season.
Grow EngagementHow can I get more saves and shares on Instagram?
Stand OutWhat's a bold, editorial idea no other gin brand is doing?
CollaborationsSuggest creator or artist collaborations that fit my brand.
Give me a unique, artful campaign idea for late summer that leans into our Art-Inspired pillar.
✶
Société Strategy
Based on your strongest pillar (Art-Inspired Cocktails is leading engagement by 92%) and your lavender-forward profile, here are three editorial campaign directions for late summer:
Idea 01
"Gardens of the Masters"
A series pairing each cocktail with a famous painted garden — Monet's Giverny, Klimt's flowering meadows, Van Gogh's irises. Shot as golden-hour flat lays with real botanicals echoing the brushwork. Carousel format, one artist per week through August.
🎨 Art-InspiredCarousel4-week series
Idea 02
"The Colour Violet"
A single-colour study built around your signature lavender hue — a month of content where every image lives in shades of violet, from the gin to the setting to the styling. Visually unmistakable in the feed and deeply on-brand. Ties beautifully to a limited Rosé moment.
🎨 Art-InspiredBrand WorldMonthly theme
Idea 03
"Cocktail as Canvas" — Chicago Artist Series
Invite local Chicago artists to design a cocktail inspired by their own work, filmed at The Studio. Bridges your Art-Inspired and Community pillars, generates authentic UGC, and gives you a reason for creator collaborations and event tie-ins.
🎨 Art-Inspired👥 CommunityCollab
I'd lead with Idea 01 — it's the most repeatable and plays directly to what's already working. Want me to build a 4-week calendar around it, or develop the visual direction for one?
The Atelier
Create something beautiful
Step 1 — Choose a content pillar. Everything you create is organized under your pillars.
1 Choose a Content Pillar
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Art-Inspired Cocktails
Cocktails inspired by artists — Monet, Van Gogh, Chihuly, Kapoor.
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Classic Cocktails & Gin Education
G&Ts, Aviations, Martinis & botanical education.
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Gin as Ritual & Lifestyle
Golden hour serves, mindful moments, aesthetic flat lays.
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Creative Variations & Seasonal Riffs
Gin and jam cocktails, seasonal twists, unexpected pairings.
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Community & Culture
Chicago scene, collaborations, behind-the-scenes, UGC.
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Plan All Pillars
Build a full calendar balanced across every pillar.
2 What would you like to create?
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Generate Image
An editorial photo for this pillar, using your saved brand, character and product.
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Generate Video
A short lifestyle or campaign video for this pillar through Higgsfield.
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Write Caption
A caption and hashtags written to match this pillar's voice.
📅 Build Your Content Calendar
Calendar Length
30 Days
60 Days
90 Days
Platforms to include
Instagram
TikTok
Pinterest
Facebook
Content Pillars to use
🎨 Art-Inspired Cocktails
🍸 Classic & Education
✨ Ritual & Lifestyle
🍹 Seasonal Riffs
👥 Community & Culture
Anything specific this month? (optional)
Inspiration
Your boards
All your inspiration in one place — your Pinterest boards and the boards you build here.
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From Pinterest
✓ Connected · last synced 2 hours ago
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My Boards
Built inside Société Studio
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Create a Board
← Back to Boards
Gin Styling & Serves
84 pins · Synced from Pinterest · Use these as inspiration when generating content
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The Plan
Content calendar
June 2026 — 24 posts planned · 3 need your approval
Sun
Mon
Tue
Wed
Thu
Fri
Sat
25
26
27
28
29
30
31
1
🎨 Art-Inspired
2
🎵 TikTok
3
🍹 Seasonal
4
5
✨ Lifestyle
👥 FB
6
👥 Community
7
8
🎨 Art-Inspired
9
🍸 Classic
10
11
🍹 Seasonal
12
✨ Lifestyle
13
👥 Community
👥 FB
14
15
🍸 Classic
16
🎨 Art-Inspired
17
🍹 Seasonal
18
19
✨ Lifestyle
20
👥 Community
21
22
🍸 Classic
👥 FB
23
🎨 Art-Inspired
24
25
🍹 Seasonal
26
✨ Lifestyle
27
👥 Community
28
29
🍸 Classic
30
🎨 Art-Inspired
👥 FB
1
2
3
4
5
⚡ Needs Your Approval
🍸
The Perfect Aviation — Step by Step
TikTok · Jun 2 · 🍸 Classic Cocktails & Gin Education
"A true Aviation is all about balance — and a lavender-forward gin makes it sing. #GinEducation #Aviation"
🎨
Monet Water Lilies — Cocktail Carousel
Instagram · Jun 3 · 🎨 Art-Inspired Cocktails
"Inspired by Monet's water lilies — soft blues, lavender, and a wash of violet. #ArtInGlass #FloralReverie"
The Société Content Library
A season of art, by the glass
Every image and film you've created, arranged by pillar — an editorial archive of the brand's world.
All Pillars
🎨 Art-Inspired
🍸 Classic & Education
✨ Ritual & Lifestyle
🍹 Seasonal Riffs
👥 Community & Culture
Images only
Videos only
01
🎨 Art-Inspired Cocktails
6 pieces · Signature Differentiator
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02
🍸 Classic Cocktails & Gin Education
5 pieces · Trust Builder
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🥂
03
✨ Gin as Ritual & Lifestyle
5 pieces · Emotional Connection
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🕯️
04
🍹 Creative Variations & Seasonal Riffs
4 pieces · Engagement & Shareability
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🍂
05
👥 Community & Culture
4 pieces · Brand World-Building
🏙️
🎬
The Numbers
How it's performing
Live data pulled from your connected accounts — last updated 1 hour ago.
Total Reach
128.4k
▲ 18% vs last month
Engagement
9,240
▲ 24% vs last month
Followers Gained
+1,180
▲ 12% vs last month
Avg. Engagement Rate
7.2%
▼ 0.4% vs last month
Engagement by Pillar
💡 Art-Inspired Cocktails is your strongest pillar — consider creating more in this theme.
By Platform
Instagram
68.2k reach · 6.1k engagement
8.9%
eng. rate
TikTok
42.1k reach · 2.4k engagement
5.7%
eng. rate
Pinterest
18.1k reach · 740 saves
4.1%
eng. rate
Facebook
Not connected
Top Performing Content
1
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Monet Water Lilies — Cocktail Carousel
2,140
Engagements
2
🌻
Van Gogh Sunflower Spritz
1,680
Engagements
3
🌅
Golden Hour Pour — Slow Evening
1,290
Engagements
4
🍸
The Perfect Aviation — Step by Step
980
Engagements
Your Accounts
Connections
Everything Société Studio links to — what's connected, and what you can add.
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Social Platforms
checking…
📸
Instagram
Auto-post, Reels & analytics · @societegin
Connected
🎵
TikTok
Video publishing & analytics · @societegin
Connected
📌
Pinterest
Boards, pins & inspiration sync
Not connected
👥
Facebook
Auto-post & page analytics
Not connected
💼
LinkedIn
Founder & brand posts
Not connected
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Creative & AI Services
2 connected
⚡
Higgsfield
Image & video generation · 112.26 credits
Connected · Starter plan
✶
Claude (Strategy & Copy)
Captions, calendar & strategy ideas
Connected
🤖
ChatGPT (optional)
Add a second AI brain for strategy
Not connected
🎬
Runway (optional)
Backup cinematic video
Not connected
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My Website
societespirits.com
🏠
Homepage Feature
Update the main hero image on your homepage
Connected
📝
Blog
Publish image posts to your blog page
Connected
🍸
Libations
Add cocktail images to your libations page
Connected
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Other Tools
Optional
🎨
Canva
Export & light editing
Not connected
☁️
Google Drive
Import & export assets
Not connected
Settings & Setup
Your Société Studio
Complete your setup to unlock the full power of your content engine. Each step only needs to be done once.
Brand Profile
✓ Complete
Products
✓ 3 saved
AI Character
✓ Active
Inspiration
✓ 2 boards
Content Pillars
✓ 5 pillars
Connected Platforms
📸Instagram
✓ Connected
🎵TikTok
✓ Connected
📌Pinterest
👥Facebook
Connected Services
⚡Higgsfield
✓ 112.26 credits